This past weekend the latest proof of that again.
Both Mike Tyson and Jake Paul in different ways proving that again and are currently doing so at the moment as well.
During the Super Bowl half team show both reached well outside of the boxing and even the sports audiences into wider society and civilization.
In the United States and internationally.
Both are blowing up worldwide at the moment — Paul for controversy — Tyson for health.
Jake Paul made some comments during the half time show that some have said suggested some Puerto Ricans are not real US citizens in a highly contentious debate at the moment involving the US Ice department.
This comes at a time when one of the main female fighters he promotes in boxing for MVP Promotions, Amanda Serrano, has Puerto Rican heritage.
On the Mike Tyson side things are even bigger again.
The US Secretary of Health Robert Kennedy broke down some sobering stats and facts for America at the moment.
Citing that over 78 per cent of US teens would not qualify for military service during a time of war and that over 3o per cent of them shockingly are diabetic already as teenagers across America.
Truly shocking.
He went on to point out that if a foreign enemy had poisoned its citizens to the extent that is happening in the US with processed foods causing the above stats, they would treat it as an act of war.
Hence they brought in former heavyweight champion Mike Tyson on a huge ad at the Super Bowl who spoke on how obesity not long ago nearly killed him.
The fact that boxers and boxing promoters are now reaching out to such masses on such mega phones and gigantic platforms not only shows you how popular boxing is again in America.
But how big and powerful the sport is now as well internationally worldwide.
Not to mention, there was also some light sparring between two boxers also during the Super Bowl half time show as well.
Let that run around in your noodle for a bit.
Let all that sink in.
Checkmate boxing again.
Boxing wins again.
