WBC heavyweight champion Deontay Wilder fights Tyson Fury on December 1st in LA and wants a much bigger piece of the pie after it if he fights Anthony Joshua in a unification next year.

Originally a flat fee offer of $15 million was tabled to Wilder but consensus now says he’ll get a lot more than that if the fight happens next April in April as planned on Joshua’s part.

Tyson Fury will no doubt have a thing or two to say about that though.

Value perception changes all the time in any business, particularly in an industry as ruthless as boxing where a fighter knows he is only as good as his last fight.

Wilder knows if he beats Fury next up it makes his bargaining power in the Joshua fight a lot stronger in terms of leverage at the negotiating table.

Speaking to Tha Boxing Voice, Wilder said:

“After this Fury fight, s***, for me in my mind, f*** fifty-fifty – it’s a sixty-forty (in my favour). But to make this fight happen for the fans I’m willing to go a fifty-fifty. That’s the difference. It ain’t gonna go no lower than that. I promise you that.”

Likely that will be met with a less than optimistic response from Eddie Hearn and team Joshua.

That said, if Wilder was to knock out Tyson Fury in spectacular fashion on December 1st his value in the fight will sky-rocket with Joshua to be fair.