New Canelo vs Chavez Commercial Shows Mexican Boxers Running Through Border Walls To Get To USA
As far as boxing commercials go this new Canelo vs Chavez commercial could be as bang on the money as any.
This Canelo vs Chavez commercial certainly works from a timing perspective. Amid all the political and outside of sport things going on in the world today.
Boxing as a sport represents purity in many ways during a crazy time at the moment for the human race around the world.
A period of global uncertainty.
Canelo and Chavez will get it on May 6th on Cinco De Mayo weekend in Vegas. This new Canelo vs Chavez commercial shows them breaking down a mythical border wall on their way there:
(Hat tip GP YouTube)
Cheesy? Maybe a little. High quality? Definitely. Likely to cause some controversy and stir the pot a bit? Check.
I like the way someone from the boxing world is tapping into larger issues outside of the sport though. At a time where it has relevance to do so.
This is the type of promotion and attention seeking for boxing that grabs the interest of those who might not normally watch a combat sports event.
As for the fight, not long to go now.
Both men look in crazy condition ahead of a fight for the right to call themselves the best modern Mexican boxer in the world.
Fists will be flying with a controlled rage in this one. Bring it on.